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How to Build a Very Big Company

How to Build a Billion Dollar App: Discover the secrets of the most successful entrepreneurs of our time by George Berkowski Do you want to become a billionarie? We do. Actually some of our clients are billion dollar companies. When we reviewed Peter Thiels book, from one to zero, we […]

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What is Your Transformative Purpose?

We recently started to use “Exponential organisations” with our clients. One of the key points of the book is about businesses finding their transformative purpose. It really resonates with our clients. When you get involved in staff engagement, it eventually always boils down to why you matter and why the […]

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5 Steps to Future Proof Your Business

What happens when all technology cross collide and digitisation, demonetisation and dematerialisation come together at exponential speed? Exponential change It goes back to what “the second machine age” explains as the difference between linear change and exponential change. One is gradual, the other one doubles every 6 or 12 months. […]

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hidden champions

8 lessons from supernichist

Hidden Champions of the Twenty-First Century: The Success Strategies of Unknown World Market Leaders by Herman Simon What do Baader, 3B scientific, McIlhenny, International SOS, Hoganas, Tetra, Bobcat, Gallagher, Seas Getter, Hamamatsu,Arnold and Richter, Petzl, Lantal, Tandberg, WET, De La Rye, Belfor, Ulvac, Orica, CEAG, Gartner, Zimmer, Technogym, Gerriet,Embrear, OC […]

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How Google Works

Every Thursday we discuss the business books we use (or nor use) with our clients on NewstalkFM. You can listen back to the podcast, where Alan and Ian discuss “How Google Works” here. It’s what you learn after you know it all that counts Both Eric Schmidt and Jonathan Rosenberg […]

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Startup Advice from Peter Thiel

Peter Thiel has pedigree. Billionaire, one of the Paypal founders, CEO of Palantir. Worked with Elon Musk and Reid Hoffman. When he talks, as a start up you should probably listen. No progression since 70s His starting point is that we have not progressed much since the ‘70s. With the […]

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Is Your Strategy Making Money?

The amount invested in sales forces (including salaries, benefits, and other components of SG&A—selling, general and administrative expenses) is about $900 billion annually. This is more than five times the $170 billion spent on all media advertising in 2012 and more than twenty times the $40 billion spent on all […]

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Strategy and Reputation Economics

We have a lot of clients in the financial sector, including banks. When we do sessions on strategy and future trends, we have recently included Reputation Economics by Josh Klein. Reputation Economics In Reputation Economics he sets out why he thinks reputation is becoming increasingly important. And it has nothing […]

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DO! Because Doing is All You Need

Came across Kevin Kelly recently with  DO! The pursuit of xceptional execution. Then realised he was Irish and I had seen him speak at an SFA conference a few years ago. I remember that day vividly. Not only because of Kevin’s talk but because of another speaker that day, Gerry […]

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Your Business in the Future

What is the relevance to business? It was the first question my girlfriend asked, when I told her about this book. Have been scratching my head…… Future trends are important Here is what I have come up with. Future trends are important for business to understand. Business is not about […]

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The Power of Branding

Ever since I read “Brandwashed” I look at marketeers with some suspicion. Ever since I read “The old rules of marketing are dead” I questioned their added value. “Branding is for for cows” questions the effect of branding. Brian Solis (my old time favourite writer on social media), would suggest […]

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The Science of Serendipity

“The storms of creative destruction are blowing us to a better place”. This is a quote directly from “Megachange, the world in 2050”. If you watch the technology trends, there is no question about it. Big data, the internet of things, social media, genetics, biology, quantum computing are all big waves. […]

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Take Massive Sales Action

More and more of our clients are asking to help us solve their sales problem. We have used “Life is a pitch”, which is a nice, soft, gentle book about the nobility of sales. The book “Sell or be sold” takes a sledge hammer to selling. Grant Cardone argues that […]

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Entrepreneurs as Top Athletes?

Entrepreneurs as top athletes Always believed that an healthy mind is a key success factor in running and growing a business and that there is huge overlap between sports and business. Entrepreneurs are the top athletes of the business world. With the same passion, the same ability to postpone gratification, […]

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Do it! Marketing

Our clients are struggling with marketing. It has become incredibly complex. The marketing mix, the communication mix, the channels available, measurement, the pressure on budgets, proofing the ROI, understanding social media and understanding technology are all hot topics. Marketing gets bad press And marketing sometimes gets a bad press. Not […]

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Does the Internet Make you Stupid?

My Bookbuzz colleague Alan Jordan has done a lot of work with executives on the way they think and make decisions. The key book is Kahneman’s “Thinking fast and slow”, but we have uses other books such as “This will make you smarter” which we reviewed on Newstalk recently. The […]

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The Impact Equation

Impact = Contrast X (Reach + Exposure + Articulation + Trust + Echo) I was really looking forward to The Impact Equation. Written by the authors of “trust agents”. A book that was ahead of its time. It started well. The equations is top notch (and common sense). And that […]

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