When I started my marketing career, almost 20 years ago, the internet was a new medium and businesses were just starting to take it seriously as a tool for targeting and communicating with their customers. As with all technological innovation, businesses were unsure how it worked and who’s job it was to run. This led to a situation where many companies had a marketing strategy and a separate web strategy, implemented by the IT department. Social Media Marketing Tips Over the next ten years, the internet became common in our [...]
About OllieWalsh
18 years experience in marketing, strategy, product development in Ireland and Internationally with Start Ups and SMEs. I am MD of meterlogix.ie, inventionservices.eu and micromarketing.ieAuthor Archive | OllieWalsh
How to Get Value From Networking
I get a lot of value from my Networking, both on and offline. I constantly get asked by people where I find the time to give so much to Networking. Of course, the people who ask that, are not getting a valuable return from the time they spend! How to get value from networking Focus Both online and offline there are an every growing multitude of places to network. Don’t try to engage with all of them. Much like targeting your market, you have to target your Networking. You need [...]
