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How to Enter a Foreign Market

Entering a foreign market can be one of the most exciting stages in the development of your business. Selling your product to a foreign market will mean many fresh challenges as well the opportunity to significantly grow your business. Operating in a foreign country can also diversify your business so that you are no longer exposed to the risk of a single market. Researching Potential Markets Before you commit to […]

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The 10 Basics of Export Marketing for Small Business

Expanding your company by targeting overseas sales is a fantastic way of developing a business. However, export success certainly won’t happen overnight and there are many potential hazards out there that need to be overcome before success is achieved. Marketing your business, product or service is crucial to your success. Prior to launching anything internationally, you need to sit down and plan, plan and plan some more. So here are […]

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Asia Trade Forum and UCD Smurfit Business School Team Up For Mentoring Partnership

The Asia Trade Forum of the Irish Exporters Association and Smurfit Business School has entered into a mentoring partnership where students will work on a group project with a member company to complete a new market entry strategy.  In response to the rapidly growing markets in Asia, a country from that region will be chosen. Other international markets may also be considered. The key focus of each project will be […]

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Export Ireland Survey

On Wednesday November 13th I had the pleasure to attend a reception to launch the Irish Exporters Association’s “Export Ireland Survey & International Trade Finance Review for 2013”. The reception was hosted by Grant Thornton and they were also sponsors of the publication. The main objective of the publication is to research and measure the opinions and expectations of companies in Ireland in relation to their export activities. Every year […]

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Irish Trade Mission to Moscow

Ulster Bank often works with Enterprise Ireland in their efforts to assist Irish companies in the SME sector develop their export business. We do this in many ways, some recent examples involved speaking at their Funding for Growth seminars, joint hosting of events on doing business is a variety of markets and travelling on Trade Missions with Enterprise Ireland and their clients to key business markets. Recently Gerry Ennis, Head of Trade […]

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Business Visit to Malaysia – Registration Closing Soon

The Asia Trade Forum is running a business visit to Kuala Lumpur from October 5th to 12th . The trip will also incorporate the annual APIBF (Asia Pacific Ireland Business Forum)- a huge networking and information forum of talks and seminars that attracted in the region of 300 business people in 2012. It will then conclude with the option of spending the weekend at the annual Asia Games- the annual Gaelic Games competition for clubs […]

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Asia Trade Forum: “Malaysia – A Gateway to South East Asia”

Next Thursday (12th) the Asia Trade Forum will hold its third country based seminar – “Malaysia – A Gateway to South East Asia”. Anyone with an interest in the subject can attend free of charge by registering with ashley.beston@irishexporters.ie . The event is also being held in conjunction with the Ireland Malaysia Association and hosted by Ulster Bank, who will also hold a business card draw with all attendees in with a chance of securing a pair of tickets to […]

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Trade Mission Ukraine

In a bygone era Ukraine was the breadbasket of the Soviet Union. Today it is looking west with the intention of becoming a major, if not the dominant, producer of food and food ingredients into the countries of the E.U. Trade Mission Ukraine Patrick Carroll has been appointed President of the newly formed Irish Ukranian Business Association and has advised interested parties that the Association have arranged a Trade Mission to the Ukraine which will […]

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Luxury Brands in China: Price Cuts Ahead?

As I mentioned in a previous post one of the big draws of China is the mark-up many will pay for western brands. In light of this it was with interest that I read an interesting article in last Thursday’s Financial Times which suggested that the Chinese government is actively targeting a cut in the price of luxury goods. This theory stems from the recent history of the baby milk […]

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Business Achievers; Capstone Design

Business Achievers Capstone designs, deploys, manages and supports real-time communication networks across multiple geographical locations through a team of highly skilled technical architects, engineers and project managers. Established in 2007 with the initial vision to address the communication technology needs of the Irish market, Capstone has grown to become an international systems integrator supporting over 300 client sites across 28 countries in EMEA, Asia-Pacific and The Americas with clients such […]

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Asia Matters Launches ASEAN Ireland Business Summit 12 July

Asia Matters, with Enterprise Ireland, Bord Bia and Tourism Ireland along with key Irish business organisations, will host the ASEAN Ireland Business Summit in Dublin on 12 July to bring together trade and business experts from both Ireland and ASEAN to educate Irish product and service providers on how to maximize current market opportunities in global supply chain, infrastructure, ICT/telecoms, food, financial services, aviation services, education and tourism, along with […]

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Asia Trade Forum – Kilkenny

On May 17th, the Asia Trade Forum (ATF) held the second event of its 2013 series in the pleasant surroundings of Kilkenny Castle. Events aimed at providing greater levels of export-related education and knowledge-sharing are very often held in Dublin; and so this was a great opportunity for the context to shift whilst firmly maintaining the focus on Asia. The morning was framed around the subject “Getting Started in Asia” […]

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Fully-funded Elevate programme could kick-start your cross-border sales

With the latest InterTradeIreland Business Monitor showing that almost half of the smallest businesses across the island are contracting or in survival mode (Q1 2013), it is increasingly clear that they have been hit hardest by the recession. Many often rely on local demand to sell their goods and services but it is vital that in order to thrive and grow, they need to look to other markets and take […]

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Exporting to China: Chances and Challenges

The 2013 Asia Trade Forum (ATF) campaign has started in earnest with a full morning event taking place on April 24th in Croke Park. Over 150 delegates attended from a range of businesses (both active and prospecting in China), professional service providers and export organisations. China is a vast economy, and it is growing at rates impossible to conceive in the west- GDP for the first quarter of 2013 was […]

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Exporting: opportunities throughout Asia

Packed with strong content, The Ireland Asia Business Yearbook is published by Asia Matters in association with Business & Leadership. At the launch event, attended by Pat Breen and Alan Dukes, Breen described it as “an essential tool” for any Irish business considering entering Asian markets and Dukes viewed it as significant in furthering the aim of Asia Matters to improve Ireland-Asia linkages. With a foreword from An Taoiseach Enda […]

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