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Big Businesses That Started Small

Many businesses that we assume were always big came from humble beginnings – like your business they too began small. Here are a few big businesses that started small… This is the case with most successful start-ups including the following four that you’re likely to be familiar with, three of which of which have long since been bought out by larger companies and their founders now busy with other projects […]

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Start-up Story: Why Weight Ireland

Why Weight Ireland is a unique and award winning online weight loss & fitness business. Each member receives access to Ireland’s only online food & exercise diary which is personalised to each individual, access to full online video workouts, personal and tailored fitness plans and full email support 7-days a week. Using a food diary has been the most recommended way to lose weight and is recommended by governments, nutritionists, […]

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Small Business Tips: How Not to Be a Pushover

One of the most common flaws among small business owners, and especially new small business owners, is their eagerness to please. They are generous to a fault and, more often than not, allow clients, partners or other employees walk all over them. Unfortunately, this is also what keeps them overworked, without adequate recompense. In this post of small business tips, we talk about how not to be a pushover! This […]

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The Calm Before the Storm

Where has the volatility gone? Equity markets are making fresh record highs, bond credit spreads are making new lows and the VIX Index a measure of market volatility often referred to as the “fear gauge” is not far from all time lows. Sound familiar? Rewind back to the start of 2007 where the same low volatility conditions prevailed just before the ceiling caved in on markets post 2008! CBOE SPX […]

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Start-up Story: Flynn Admin

Flynn Admin is a Virtual PA Outsourcing Administration Services. We are a small business supporting other small businesses. We work closely with clients offering them a flexible service they know and trust. Why did we start it I have seen first-hand over a number of years how small businesses struggle financially. They often spend time on small tasks using up valuable time they should be spending on core competencies. But […]

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The 5 Rules of Small Business Pay Per Click Advertising

Pay Per Click advertising is one of the most useful tools in the small business marketing toolbox. It allows small businesses to compete against their larger competitors on a more level playing field, and can often give immediate ROI. Pay Per Click Advertising Other marketing mediums such as SEO, Social Media, and Radio can take months to show results, but with PPC you get to see the fruits of your […]

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How Stress at Work Can Damage Your Business Efficiency

Do you feel stressed out while at work? Are you constantly afraid of losing your job, and has that stress started to influence other aspects of your life? If you’ve answered yes to all these questions, then it is high time you started changing some things in your life. While it is perfectly natural to feel a little stress at work, this is mostly due to the fact you are […]

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Is Your Small Business Using Social Media To Grow Its Presence?

Businesses, big and small, are joining the social media juggernaut to taste success. If your business is not present on social networks like Facebook, LinkedIn, Google+ or Twitter, you could be missing out on thousands of potential customers. As per a latest research by LinkedIn, about 90% of small and medium sized businesses use or plan to use social media. More than half of SMBs have ramped up their spending […]

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5 Blogging Mistakes You Should Avoid

If you are in the digital marketing industry for quite some time, you would probably be having an idea of why blogging is important and why this should be a part of your digital marketing strategy. If you are still one of those who are not convinced about why you need to get your hands dirty with blogging, then this post will offer you some of the important reasons to […]

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Offering Talented Employees Incentives to Stay at Your Company

Employee loyalty might seem very difficult to find these days. Rather than sticking with a single career until retirement, the modern day workforce often jumps from one job to the next every few years. There are many reasons for this erratic career progression: employees are learning how to keep an eye out for higher paying opportunities, companies with more benefits, and roles that allow them to use their skill sets. […]

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Why is Good SEO Important for eCommerce Websites

In this technically evolved world we live in, there have been many improvements that make our lives a whole lot easier and the rise of eCommerce is definitely one of the biggest time, energy and money savers that we are grateful for. Because there are fewer costs involved than with traditional stores and the market is incredibly large and diverse, it has become much easier for aspiring entrepreneurs to start […]

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Most Innovative and Unique Marketing Campaigns

With the upsurge of modern media platforms, most business companies are looking for the best marketing campaigns that can enforce their message, solution or product into the demanding and extremely digital consumer market. Therefore, they are after creating new and unique ideas that can enable them leave a lasting impact and stand out against the rest in today’s competitive world. However, they are still asking themselves what a remarkable marketing […]

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Busy-ness Is Not The Same As Business

Before the Crash we had time to reflect on how business was going. We borrowed regularly from the bank and we had to write the obligatory business plan. We wrote it but with all that has happened and deep in the survival mode of the past few years it’s been hard to try to stay focused on developing business. The plan was supposed to help the business grow wasn’t it? […]

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Top Five Tips for a Smooth Office Relocation

So it’s time to move your company on, but be warned: Moving an office is not the same as moving a home. Moving house usually only affects a few people. There are usually only a few rooms to empty and move. You can usually inform everyone who needs to be told, such as banks and councils, within a day or so. Offices are tougher – there will be heavier and […]

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Social Media Guide

We have just launched our second guide. You can download our social media guide here. Social marketing There is no escape. Online media and social media should be an integral part of your overall marketing and sales approach. It is not social media, it is social marketing. Target market, sales and positioning To understand how to apply and use online media, you need to understand your target market, your positioning […]

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