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Effective SEO Tips for Small Business

All businesses, whether are small or big, should be involved in search engine optimization. With the right SEO strategy in place, any business can compete in search results with their competitors for exposure, traffic and sales. Furthermore, the return on investment from a successful SEO campaign is quite high, while […]

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How to Start Selling Online

Opening an online store is a big step for any business. Although e-commerce technology has moved a long way in recent years making selling online manageable and affordable for small business a diverse digital skill set and investment are still required to start selling online. Once you have validated your […]

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5 Ways to Green Your Office

Making your office as energy-efficient, or as “green,” as possible is not just good for your company’s bottom line, but it can actually attract new customers. Consumers are increasingly looking for environmentally friendly businesses where they spend their hard-earned dollars, according to Time. Fortunately, there are a number of easy […]

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Offaly Gearbox: A Mobile Garage Concept

Every week we feature companies that have been successful in accessing funding from Microfinance Ireland. Microfinance Ireland gives loans to small businesses and start ups in every sector up to 25,000 Euro. If you are interested in funding, check out the http://microfinanceireland.ie/how-to-apply/ Offaly Gearbox Offaly Gearbox is mobile garage concept, from, […]

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New Waterford Institute of Technology Labs to Bring ‘Blue Sky’ Vision Research Closer to Market

Two state-of-the-art laboratories at Waterford Institute of Technology’s (WIT) €4 million Vision Research Centre, which houses the Macular Pigment Research Group (MPRG), were opened last week by Mr Paudie Coffey TD, Minister of State at the Department of the Environment. According to Prof John Nolan, Principal Investigator of MPRG, “The […]

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Is Your Start-Up Ripe For a Pivot? Find Out!

Less than 10% of start-ups “pivot their business model between round A and 3 years after an IPO”. However, according to Fred Wilson of Union Square Ventures the number is higher than that as he says that 17 of 26 companies “made complete transformations or partial transformations of their businesses” […]

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Partners in Export, Growth and Support

Ulster Bank is sponsoring the British Irish Chamber conference for the next 3 years. Eddie Cullen explains that Ulster Bank has deep roots with the UK, going back to 1917. Ulster Bank was started in 1836 as a bank for and by exporters and to promote trade between Ireland and […]

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The Future of E-commerce for SMEs

Since the late 2000s e-commerce has grown at a rapid rate. Innovations have been pioneered by big players in the market and due to advances in technology small retailers have been able to adopt these innovations also. With companies such as Shopify providing e-commerce solutions and market places such as […]

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The 3 Best Online Marketing Techniques

Online marketing is huge for every type of business. As most people are connected to the web 24/7 via their smartphone, tablet or PC; making the most of your online marketing is crucial. There are many ways to go about conducting online marketing for your business. However, I have narrowed […]

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