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An Ecommerce Guide to Customer Lifetime Value (CLV)

Long-term ecommerce success comes when you retain customers over time. Whether you run a family legacy food business or a communications conglomerate, the true value of your customers derives from the entire course of your relationship beyond individual transactions. This ecommerce guide to customer lifetime value (CLV) will help you […]

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5 Customer Service Apps for Small Business

With the technology being an integral part of our lives, it is not really difficult for us to maintain our business productivity, whether they are operating on a small scale or large scale. In order to maintain the business productivity, the key is to make your customer service your top […]

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How to Find a Profitable Niche for Ecommerce

Ecommerce is one of the fastest growing industries in the world. According to Statista.com, about $1.86 trillion was generated from ecommerce sales globally in 2016, with the figure expected to rise to $3.9 trillion in 2020. If you are planning to launch an online store, the first thing you need […]

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The Power of Pictures: Visual Marketing in 2017

Millennials and Generation Z are driving forces behind modern commerce, and they interact best with visual content. The popularity of Instagram, Snapchat and Pinterest points to a preference for images over text, and posts on Facebook and Twitter generate more engagement when photos are included. Are you using visual marketing […]

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3 Underutilized Internet Marketing Strategies You Can Use Right Now

Internet marketing has changed the way businesses connect with their customers and potential customers completely. More businesses, especially small and medium enterprises, are focusing on internet marketing rather than conventional advertising as a more cost-efficient and effective way of reaching a targeted audience. Internet marketing is not only very effective, […]

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