Rather than focussing on writing a business plan, try to develop a story board, using the following headings. The first 3 are also you elevator pitch, the eleven slides is your presentation. Focus on telling the story of the excitement of the business opportunity.
Only then (once you ahve a good story), should you write a business plan (using the eleven slides and the story as the core of the plan).
- Business model
- Routes to market
- Marketing and sales
- Management team
- Financial projections and metrics