Of course selling has always been social but technology has now led to different behaviours on the part of buyers and sellers. Sellers who effectively use social media now outperform other sales professionals and much of today’s buying process is completed before the buyer completes the purchase.
Topics covered will include:
- Using advanced searching techniques to identify leads
- Creating content to attract customers
- Building a social sales funnel
- Ensuring customers become sales advocates
- Using personal branding to establish your reputation
Grey delivers regular social media training and workshops, and has worked for the likes of Ulster Bank, Microsoft, Fáilte Ireland, UPC, Abbott Labs, Symantec, Coca Cola, the Digital Marketing Institute and the Digital Skills Academy.
Greg will be joined on the day by some special guests and industry leaders who will take part in a breakfast discussion on using social media for sales.
This is the second live training event run by Grey and Mespil Academy. Earlier this year, they ran an event on social media strategy. The following video gives an overview of what happened at that training day and what to expect from the next event: ‘Social Selling: Generate More Sales using Social Media’.
Tickets can be purchased online for a special early bird price of €99 and the event takes place on the 20th of October at the Chartered Accountants House, Dublin 2.