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Build Your Personal Brand The Right Way

If you want to launch a successful startup, you have two different branding strategies to consider. The first is your company brand. Of course, you are probably hard at work developing that. The second is your personal brand. Why is a Personal Brand Important for an Entrepreneur? When people read […]

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What Online Shoppers Want

It takes more than setting up a website to develop a quality online presence. If you are thinking of taking your brand online, you need to understand the way a customer shopping online thinks. Buying from a shop in the street and taking the product home, is very different from […]

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