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An Ecommerce Guide to Customer Lifetime Value (CLV)

Long-term ecommerce success comes when you retain customers over time. Whether you run a family legacy food business or a communications conglomerate, the true value of your customers derives from the entire course of your relationship beyond individual transactions. This ecommerce guide to customer lifetime value (CLV) will help you […]

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How to Get More Genuine Customer Feedback

Customer research is integral to the success of any business. Without knowledge of your target demographics’ needs and preferences, your product or service may never be sold. However, eliciting customer feedback isn’t always as easy as it seems. The feedback you get may not provide you with the kind of […]

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7 Tips to Higher Level Customer Satisfaction

Achieving high customer satisfaction is crucial for business enterprises to achieve their repeat purchase and increase customer retention. While there are no rigid rules or strategies to keep customers satisfied, following certain best practices definitely help to achieve higher customer satisfaction in any kind of industry. Few of such tips […]

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Why Your Business Needs An Outreach Strategy

Reaching out to potential customers is one of the best things any business can do. While you may have the greatest products or services available, if no one knows about them, it won’t matter much. Those companies that do not have an effective outreach strategy in place, may soon find […]

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How to Make a Sale – How Customers Decide to Buy

I regularly tell people they’re in sales, even when they think otherwise.  You don’t have to be in the business of hawking your wares for cash to be selling.  Every time you persuade someone to your point of view – you’re selling.  Lobbyists and politicians do it.  Job applicants and […]

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Identify and Keep Your Customers

Any small business needs a constant flow of customers to survive in the highly competitive marketplace that we are in. To a large extent this flow can be controlled by enhancing the customer’s experience with the company. If it is a service, make it exceptional. If it is a product, […]

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Quick online tips to improve customer experience

With all the competition faced by businesses today, it is important that due consideration be given to what the customers need and how you treat them. Developing a set of loyal customers will ensure that your business not only survives the competition but also flourishes in the seemingly hostile environment. […]

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