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How to Get More Genuine Customer Feedback

Customer research is integral to the success of any business. Without knowledge of your target demographics’ needs and preferences, your product or service may never be sold. However, eliciting customer feedback isn’t always as easy as it seems. The feedback you get may not provide you with the kind of […]

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Improve eCommerce Conversion Rate

Poor user experience is one of the top reasons that people leave websites without purchasing. In fact, 25 percent of shoppers will leave a website if it is too difficult to use. One of the areas where customers find a website offers a poor user experience is during the checkout […]

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Ways to Strengthen Customer Relations

Regardless of whether you run a PR agency or a fashion boutique, customer loyalty plays a key role in your company’s success. After all, the energy it takes to retain your current clientele should be substantially less than the necessary effort to recruit new buyers. What’s more, a fiercely allegiant […]

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How to Market Yourself Effectively Online

Marketing yourself effectively online is not only essential when building a professional reputation for yourself individually, but it is also necessary when growing a business or brand from the ground up. Knowing how to market yourself effectively is not only a way to appeal to a larger audience, but it […]

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The Life Cycle of Web Design

Website design is essentially cyclic in nature especially if the website supports an online business. If you are an affiliate marketer you will know the importance of setting up a website quickly and efficiently. The graphics must keep an essence of the website and blend well with the web design. […]

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Getting New Business Leads

Getting New Business Leads: It’s a pity new business doesn’t arrive like manna from heaven.  We simply have to go out and get it.  Most of us hate prospecting.  Yes, some people thrive on the chase, but for many, the very thought brings out negative feelings – from discomfort, right […]

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Putting the bootstrap in

Bootstrap financing can be one of the best and most inexpensive routes an entrepreneur can explore when raising capital or indeed reducing expenses. In effect it’s internal funding and utilizes unused opportunities that can be found within your own company by simply managing your finances better. There are a number […]

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