Everything is personalised these days. No one method is best in reaching out to various consumers. Different methods of disseminating information will result in varied responses from your targets. Being able to pinpoint the right channel to deliver information to consumers will enable a business to increase their client base, […]
Tag Archives | entrepreneurship
Recently, Mark Zuckerberg gave a powerful speech to this year’s graduating Harvard students. Instead of telling them to find their purpose in life through eureka moments like typical graduation speech, he offered something else : “The idea of a single eureka moment is a lie”. As millennials, Mark believed all […]
Over the past few years, there has been an increased interest in startups. Long gone are the days of traditional businesses, as the current generation is more exposed and well-informed. Nowadays, there is more of a social acceptance towards entrepreneurs and with the right set of skills and drive, startups […]
Saying this perhaps or writing about it is a lot easier than when someone actually has to go through this state of mind and change everything from within. We all face difficulties, encounter hurt feelings, heartache and pain. However, the key is to not let it get to you and […]
Silicon Valley may not be the only hotspot for startups today. Its rival – different in terms of work ethic, consumer behavior, and market size, may steal the spotlight from good ol’ Valley. Southeast Asia is becoming a hotspot for many million dollar startups like Grab, iPrice, Tokopedia, and so […]
Entrepreneurship in the United States is at an all-time high. According to the 2015 Global Entrepreneurship Monitor, there are now 27 million Americans of working age starting or running their own businesses, more than at any time in the study’s 16-year history. Are you ready to join them? Here are […]
As a small business operator, you are first and foremost a manager. You manage a budget. You manage processes. You manage people. But your most important management task is one that often slips under the radar. You need to know how to manage your time. Time wasted is money lost. […]
Small businesses need to make the most of every lead they can find; all the SEO in the world is worthless if your website can’t convert a visitor into a buyer. Boosting your site’s conversion rate requires you to present users with a relevant shopping experience to ensure you’re taking […]
The first contact with any new person is a challenge to all of us. No matter how confident you might feel about yourself, there will be a point where you won’t be sure if you can make a good impression or not. And we all know how important first impressions […]
The world is changing and your business cannot stand still. You must adapt and evolve in order to achieve success. The SFA Annual Conference will equip you with information, advice and inspiration to make your company a Next Generation Business.
The Small Firms Association Annual Conference is a day to celebrate the achievements and contribution of small business and to allow owner-managers to hear information and advice from renowned experts, network with peers and a range of exhibitors and have an opportunity to reflect on their business.
The speaker lineup includes Mary Mitchell O’Connor, the newly-appointed Minister for Job, Enterprise and Innovation; Eddie the Eagle, former Olympic ski jumper; David Collings, one of HR’s most influential thinkers; Mark W. Schaefer, author of one of the top five marketing blogs in the world and many others.
For more information and to book your place, visit www.sfa.ie/conf
If you want to launch a successful startup, you have two different branding strategies to consider. The first is your company brand. Of course, you are probably hard at work developing that. The second is your personal brand. Why is a Personal Brand Important for an Entrepreneur? When people read […]
Being a boss means you must depend on the actions of your workers to ensure that goals are met. Workers come in all personalities and they may or may not work effectively together at any given time. If you take the time to understand each worker’s personality type, you will […]
Any entrepreneur is faced with the difficult task expanding. Rather than maintaining a flat level of growth, an entrepreneur must propel a company on a new trajectory, reinvent the framework so that it does more. Business expansion can take many forms. It can mean adding new products or services, widening […]
If you just cannot fathom working for someone else and making them rich; if you are an independent sort who works best on your own schedule; if you have one or two ideas for ways to make money – things that you are passionate about, then you are probably ripe […]
Are you considering to start your own business but are concerned about the impact it will have on the environment? Green businesses are ecofriendly, and they go beyond the regulations to show their commitment to sustainable development. You do not need any particularly brilliant new idea. What is more, most […]
There will always be debate around the fact – is business a science or an art – well the answer is both but this article is to get you to embrace our inner artist. What do I mean by that? – I have spent much of my time as the […]
National Women’s Enterprise Day Conference promote and encourage female entrepreneurship. The keynote speaker is Deirdre Bounds of i-to-i.com, and entrepreneur, TV presenter, business mentor and author. The conference will be preceded by a networking event on October 21, also in the Galway Bay Hotel. Tickets cost €100.
Running a business successfully takes more than just making plans. It takes careful execution of the said plans and the readiness to face the outcome, whatever it may be. While no one can guarantee that your plans will lead you to success, you can be certain of the fact that […]
For those who have made the leap into self employment, and are starting a business from home, it can be scary to know where to start. Even if you have been working at home for a while, and your business is more developed, you will still need to promote it […]
Climate launchpad I got the invitation to attend the Climate Launchpad bootcamp just as a work contract was finishing, the timing was perfect. I had toyed with the idea of working for myself for some time and this bootcamp and coaching seemed like something that would help me on my […]