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6 Critical Digital Marketing Tips

Digital marketing can be daunting for the uninitiated.  However, there are so many thought leaders out there that are trying to break down the barriers for those that come after them that you don’t have to go at it alone. Consider the following digital marketing tips and strategies, when putting […]

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Making a Great Ad for PPC Marketing

Businesses involved in PPC marketing and advertising are always looking for ways to increase their click through rates. Nevertheless, many do not realize that the first step to achieving this is to have a good ad. Without a good ad, your website will be performing below par in terms of […]

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Combining SEO and PPC Advertising Campaigns

Many website owners approach Search Engine Optimization (SEO) and Pay Per Click (PPC) as completely different marketing strategies. Even though the two approaches are different in many ways, both the SEO and the PPC advertising campaigns target the same customer who is searching for the same product or service. Combining the two […]

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